Alexandra (Ali) Gordin



07557 349 677


What do you do for your clients at Ignition Law?

Alongside drafting and preparing corporate documents, company secretarial filings, and keeping up with our client’s due diligence, I advise on business strategy and act as an enthusiastic cheerleader to my clients growing businesses.

What gets me out of bed in the morning

I chose to become a start-up lawyer so that I could be a team member of many different businesses as opposed to being involved in only one. As a lawyer, I consider each business I represent as if were my own. I love being a part of so many people’s ideas and creative journeys. I get out of bed to play my role in their adventures.

An entrepreneur I admire

Kristo Käärmann and Taavet Hinrikus, who founded Transferwise, and the other brave entrepreneurs starting new fintech banks. These fintechs, and many other startups, are remaking industries which are critical to our lives. I admire these entrepreneurs for their ability to be brave, take a chance on a vision, and then execute until it becomes reality. These entrepreneurs face mountains of opposition. I want to play my role in helping make their fight and their journey more successful.

What would you put on your Ignition Law playlist or bookshelf?

  • Book: Shoedog by Phil Knight– the history of Nike and a well told story of the trials and tribulations of building a company.
  • Podcast: The Tim Ferris Show – for interesting life topics especially around entrepreneurism, marketing and human physical limits.
  • Book & Podcast: Adult ADHD ADD Tips & The Drummer and The Great Mountain by Michal Ferguson – as many entrepreneurs are ADHD hunter types/ dopamine-seekers, this book and podcast combo is a resourceful tool to create a healthy and non-medicated structure to maximise ADHD creatively whilst minimising ADHD’s pitfalls.

A social cause I care about is….

Child soldiers and orphan refugees.
Child Soldiers: It’s Not Happening Here, But It’s Happening Now

Fine Print

Key Practices

Corporate & Commercial Law. I make transactions happen. I help companies untangle the law.


The City Law School, City University London (LLM & LLB (Hons)), McGill University (B.Ed Hons Kinesiology), University of Law (LPC)


Linklaters, Start-Ed Commercial Law Clinic.

Volunteer & Charities

UNDP, City University alumni mentor, PIEL UK (Public Interest Environmental Law), UKLGIG (assisting asylum applications for LGBTs), 10 x 10 Philanthropy, Crisis at Christmas, One to One Children’s Fund.

Previous Career

Ski & Snowboard instructor and outdoor adventure guide in the Canadian wilderness.

Other interests

Skiing (I’m Canadian, after all), Surfing, Hiking, Cycling, Tottenham Hotspur, Muskoka lakes, French wine.

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